Irons
Players' irons, game-improvement sets and the direct-to-consumer disruptors — what actually fits your game.
Opinion
Direct-to-consumer irons are the smartest buy in golf right now
You're paying a brand tax on irons and the independent data has finally called the bluff. Here's the case for buying DTC — and the one catch to manage.
By Dan Mercer
Opinion
You're not good enough for blades — and that's completely fine
Blades look incredible in the bag and cost you shots on the course. A loving intervention for the ego-buyer.
By Dan Mercer
