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Uneekor EYE XO2 vs Foresight GC3: ceiling or floor?
About $4,000 separates them, but they're not really rivals — one lives in your ceiling forever, the other sits on the floor and travels. The cheaper one is also the one with no subscription.
By Marcus Bell
Vokey SM11 vs TaylorMade MG5: grind range against spin that lasts
These are the two default wedges in golf and they're sold on genuinely different premises. One gives you more ways to match your turf; the other keeps its spin longer. Which matters depends entirely on where you practise.
By Ross Hamilton
70% of golfers used a simulator last year. 6% own one — and the reason isn't money
A survey of 391 golfers found the number one barrier to owning a home setup is space, not cost. I've been writing about this category the wrong way round, and so has everyone else.
By Marcus Bell
Everyone spent two years chasing zero torque. Evnroll just went the other way
The EZPZ Reverse Torque putter goes on sale today with a premise that sounds like a typo: torque in a putter isn't the enemy, and removing all of it was never the point.
By Ross Hamilton
Golfers replace wedges more than any other club — and almost nobody can tell you why theirs stopped working
A survey of 391 golfers this year put wedges among the highest-turnover clubs in the bag. The odd part is that the thing being replaced usually isn't the thing that's broken.
By Ross Hamilton
Callaway just invented the "scoring wood". Across the 53 tour bags we track, nobody plays the club it's built around
The Quantum Mini Spinner launches today in 21, 24 and 27 degrees. We keep dated records of 53 professional bags — the 7-wood is in 17 of them, the 9-wood in three, and the 11-wood in none at all.
By Jordan Hale
Full Swing KIT review: the tape measure decides this, not Tiger
Tour pedigree, TGL on ESPN, and radar good enough to be checked against a Trackman outdoors. It also wants eighteen to twenty feet of room, which rules out most of the garages people buy it for.
By Ben Marsden
Golf's cult brands aren't selling you better gear. They're selling you a decision somebody actually made
A study this year found small brands scoring favourability alongside companies fifty times their size. That's worth understanding properly, because "cult" is doing a lot of work in that sentence.
By Dan Mercer
Launch Pro vs SkyTrak ST MAX: the subscription decides it
Two of the most-recommended home-sim units, about $1,000 apart on the sticker. Run the software costs for three years and the gap gets much wider — in one specific direction.
By Marcus Bell
Every driver on tour has a named shaft in it. Yours probably came in the box
We checked the shaft in all 49 tour drivers we track. Every single one lists a premium branded shaft, and not one lists a generic stock option. That gap is where most amateur driver money goes wrong.
By Ben Marsden
Callaway Opus SP review: the wedge in four tour bags while everyone buys Vokey
Callaway's Spin Pocket wedge lands a lower, spinnier flight for about the same money as a Vokey. It is the one I would buy for firm turf and full shots, and the wrong call if your short game lives in soft sand.
By Ben Marsden
Ten of the sixteen Scotty Camerons on tour are putters you can't buy
We counted the putters in 49 current tour bags. The gap between what the best players use and what the shop will sell you is real, it is much bigger for some brands than others, and it should change how you shop.
By Ben Marsden
